Monitoring Finfluencers: A Critical Imperative for Financial Services in a Regulated Landscape

Are Finfluencers Putting Your Firm at Risk?

As financial influencers, or "finfluencers," gain traction, their impact on the financial services industry is undeniable. FINRA reported that 70% of the influencer posts they reviewed were noncompliant, showing the challenges—and risks—firms face in staying compliant. 

Gain Exclusive Insights from an Industry Expert

With over 15 years of experience in social media compliance, Red Oak’s Head of Business Development and Partnerships and former CEO of SiteQuest James Cella dives deep into the compliance risks associated with finfluencers and shares strategies for minimizing exposure.

Download our in-depth article to learn:

• FINRA’s perspective on finfluencers and the latest regulatory guidance
• Why many firms struggle to track and monitor finfluencer activity
• The potential financial and reputational risks of noncompliance
• How Red Oak Compliance helps firms navigate these complexities

Don’t Let Finfluencers Compromise Your Compliance Standards

Financial services firms must take action to mitigate risks in an increasingly digital, influencer-driven landscape. Download the article now to stay ahead of evolving regulatory challenges and learn practical steps for finfluencer oversight.